It may not even be out in theatres anymore but Sci-Fi thriller Babylon A.D. (which possibly should be avoided at all costs and may not be worth a rental) features some serious product placement.
The movie starring Vin Diseil is set in the near future. With war torn lands and fighting erupting on all sides. The [...]
September 29, 2008
Categories: Marketing, entertainment . Tags: Babylon A.D., Coke-a-Cola, Hypothetical future, media, Product placement, Vin Disel . Author: jimmimc . Comments: Leave a Comment
When I hear this term I think someone is mispronouncing the girls name from Beach Blanket Bingo or trying to discuss Mimi-Me’s size. In stead a widget is something different all together. A widget is a line of code that you can embed into your website or blog (or sometimes even onto your PC desktop.) [...]
September 29, 2008
Categories: Marketing . Tags: Marketing, Online, Widget . Author: jimmimc . Comments: Leave a Comment
Recently Lucas Arts unveiled its new The Force Unleashed Video Game. Having been around for a while Lucas Arts Ceo George Lucas is well versed in how to incorporate IMC into his messages. George Lucas has proven himself to be a creative individual for 30 years but now lets delve into his marketing savvy.
Lucas Arts [...]
September 28, 2008
Categories: Marketing, entertainment . Tags: Buzz, George Lucas, Star Wars, Starwars.com, Synergy, The Force Unleashed . Author: jimmimc . Comments: Leave a Comment
BMW changed the face of marketing with only one “Hire”
September 26, 2008
Categories: Marketing, entertainment . Tags: BMW, Clive Cowen, Madonna, Marketing, Short Film, The HIre . Author: jimmimc . Comments: Leave a Comment